Virtuo’s 30,000+ homeowners fuel 94% higher partner recommendations

Innovation That's More Than a Buzzword — It's How Minto Builds Better Places

For nearly 70 years, Minto has set the bar for design, sustainability, and community vibrancy. Virtuo helps you scale that same excellence into every buyer journey — no matter the market, product type, or region.

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Why Innovation Needs Consistency

From Almonte's new master-planned community to Toronto high-rises, Minto is redefining the way people live — delivering on your promise to build better places, one home and one relationship at a time.

Virtuo helps innovation-led builders like Minto:

Maintain a seamless buyer experience across every community

Reduce operational complexity without sacrificing quality

Protect the brand reputation you've built over decades

Across Every Role, We Help You Deliver More with Minto

For Sales Leaders

20%

of buyers say no — even when they can afford it.

We help remove friction that stalls deals, so innovation becomes a sales driver, not just a marketing headline.

For Marketing Leaders

67%

Reviews sway 67% of buyers.

We help safeguard Minto's Green Builder brand by ensuring post-close experiences reflect the excellence buyers expect.

For Ops Leaders

8+ tools

Disconnected tools? The industry average is 8+.

We streamline workflows so your teams deliver the same high standard every time, without fail.

For CX Leaders

40 NPS

Poor post-close can drop NPS by 40 points.

We keep buyer satisfaction as advanced as your builds, without adding headcount.

See how Virtuo supports every role — Book a Call.

Turn Bold Innovation into Measurable Impact

Faster closings by removing buyer uncertainty

Higher NPS and more referrals from delighted homeowners

Fewer inbound "status" calls and manual follow-ups

Consistent brand experience across every region

Get more results like these in our

Mini Insights Report.

Your Next Step Toward More with Minto

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See how Virtuo can fit into your existing systems to help Minto deliver a seamless, tech-enabled buyer experience — at every stage.

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A research-backed, data-driven look at the state of the homebuilding industry from the buyer's perspective — with insights to help Minto turn sustainability and design leadership into measurable buyer loyalty and operational efficiency.

Get the Mini Insights Report